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Invest Like the Best (Patrick O'Shaughnessy) · Money & Markets · October 2026
Asked what in the current tech discourse she thinks is crazy, Cacioppo names the fashion for "forward deployed engineers" (FDEs), engineers embedded with customers. She calls the title a talent arbitrage, much like "chief of staff": a new name for a role that wouldn't attract the same people under its old one.
anything else like in the popular discourse that you think is crazy? FDEs? I
kind of think FDEs are crazy. I think it's like great talent arbitrage,
the same way like chief of staff is. What FDE often is is professional services. But I think if you call it a professional services role, that's a very different talent profile than FDE in the current discourse. And I think you're not going to get the Harvard CS grad who's high agency and wants to go do things and learn how to build a business to go sign up to be like pro-serve person number four or number
12 at a company. I think there's a real job there.
But I think this FDE wrapping around it is probably not going to stay. The company that we all think does this well is Penaltier, which I think they probably do. They have eight-figure contracts. There are some companies that have eight-figure contracts. I think we're using FDEs in a place where…
you're at like a dinner in San Francisco with other founders, what are you talking about? Are you talking about models and which ones to use? What are the actual topics of conversation between founders right now?