Scott Galloway Professor of marketing at NYU Stern and author of bestselling books including The Four and The Algebra of Wealth.

“YouTube can launch a million drones and just see which one works, right? Netflix is committing to B1 bombers. Like they spend a lot of money on series. Live sports is weird. It's like a gym membership. Right now, nobody uses it much, but they don't want to stop paying for it.”

Pivot (Kara Swisher & Scott Galloway) · Tech Strategy & Big Tech · October 2026

Galloway and Kara Swisher on Netflix's slowing growth. He frames it as warfare: Netflix has the biggest army, but YouTube owns the skies and fights asymmetrically. The transcript reads "The life sports", corrected here to "Live sports".

Pivot (Kara Swisher & Scott Galloway) · 2026-10-06 Listen to the episode → More from Scott Galloway → More Tech Strategy & Big Tech quotes →

Transcript

Pivot (Kara Swisher & Scott Galloway) Around 49:36 into the episode

Speaker 2

I think everything comes down to warfare and that is Netflix. Netflix is, they own the arms race. They have the biggest army. And then they looked up and YouTube Ed owns the skies and asymmetric warfare.

Speaker 3

Yeah.

Speaker 2

YouTube can launch a million drones and just see which one works, right? Netflix is committing to B1 bombers. Like they spend a lot of money on series. The life sports is weird. It's like a gym membership. Right now, nobody uses it much, but they don't want to stop paying for it. So we'll see. But

Speaker 3

what about like, I've noticed, I don't look at any other podcasts there. I mean, the only one that's doing well, as I said, was Charlemagne, the God.

Speaker 2

Is that right?

Speaker 3

Yeah, that's what I understand. Like doing like really well. I mean, I'm sure they do fine. But I never, I see it there and I never think of it for them. You know what I mean? Like, I don't know why. It's

Speaker names from our own diarization · position estimated from where the line sits in the episode

More from Pivot (Kara Swisher & Scott Galloway)

“Netflix pays $20 billion a year for content. YouTube pays creators on a revenue share basis and gets 20 million uploads a day for free. It's just, it's difficult to compete against that cost.” — Scott Galloway, Pivot (Kara Swisher & Scott Galloway)

“The Ukrainians and the Russians are creating the only two modern armed forces in the world. And this is a problem for everybody else, which I don't think everybody else is necessarily recognizing. The Ukrainians innovate, the Russians copy, and pretty much everything Ukrainians do, the Russians can do a few months later, but at scale.” — Timothy Snyder, Pivot (Kara Swisher & Scott Galloway)