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SG Scott Galloway Scott Galloway Professor of marketing at NYU Stern and author of bestselling books including The Four and The Algebra of Wealth.

“Show me a cap table and I'll show you the value system of the founders… The thing that stunts these small businesses is the owners are under the impression that the mid and lower level employees don't want to be rich too. Yeah, they do. They don't want to just make good livings. They want to be you. They want to have equity.”

The Prof G Pod with Scott Galloway · Tech Strategy & Big Tech · November 2026

“Show me a cap table and I'll show you the value system of the founders… The thing that stunts these small businesses is the owners are under the impression that the mid and lower level employees don't want to be rich too. Yeah, they do. They don't want to just make good livings. They want to be you. They want to have equity.” — Scott Galloway, The Prof G Pod with Scott Galloway

Context

Continuing the discussion of when to sell, Galloway explains why exits matter to him as a way to keep talented staff. It is his case for giving employees real equity instead of owning the whole firm.

Transcript

The Prof G Pod with Scott Galloway Around 34:54 into the episode
Scott Galloway

it costs you money. Well, that's being an entrepreneur. You write a check at the end of the month.

David Senra

…Leverage is knowing that if you had all the money in the world, this is what you'd buy. He goes, If you give me $500 million, I'd want to buy this ranch. I already have the ranch, so therefore I'm not selling. And I think there's just a lot of wisdom in that, you know, throwaway line on TV show.

Scott Galloway

…They Should Sell fortunate to be here. They make good money. No, no, no, no, no. They want to own 2%, 3% of this company. They want you to sell it for a shit ton of money. And then they want to buy their own fucking house and watermill. And I find a lot of companies get stuck because the founders are under the impression that they're Jesus and everyone is acolytes that should be following them. Show me a cap table and I'll show you the value system of the founders. Any thoughts, David?

David Senra

I'm kind of obsessed with family businesses. So I think like the apex of entrepreneurship, I mentioned James Dyson. He tried to sell equity in his company. No investors would give him any money. No angels helped him. I mean, he had to put up his house for collateral. It could have been homeless. He…

Scott Galloway

All right, let's leave it there, David. David Senra is a researcher and historian best known as the creator and host of the Founders Podcast, where he reads and analyzes biographies of history's greatest entrepreneurs. David really enjoyed that. Thanks for joining us.

David Senra

Thank you so much, Scott.

Speaker names come from our own diarization. The position is estimated from where the line sits in the episode.

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