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EG Ed Grosvenor Ed Grosvenor On Artisan Beer

“Everybody's trying to build the software factory. They all want to build some sort of a tool that they can sell to everybody and it's just going to work. But everybody's stack is different, everybody's way of working is different, things shift so fast that if you bundle this whole thing up into a product and sell it, the state of the art is going to shift under your feet.”

Artisan Beer · Laravel Ecosystem · October 2026

“Everybody's trying to build the software factory. They all want to build some sort of a tool that they can sell to everybody and it's just going to work. But everybody's stack is different, everybody's way of working is different, things shift so fast that if you bundle this whole thing up into a product and sell it, the state of the art is going to shift under your feet.” — Ed Grosvenor, Artisan Beer

Grosvenor explaining why he made Scalpels, his set of agent tools, free. His bet is to give the tools away and earn from content and consulting, since a packaged AI workflow product would be out of date within months.

Transcript

Artisan Beer Around 00:00 into the episode
Speaker

Ed Grosvenor (00:02) Alright, so what's new in your world? Peter (00:08) Right. F first all I have a lot of energy, although I was working until eleven PM last night. So whoo. what's new in my world? I wanna show you a few things. One of them is I'm actually starting to use Jeff. I just kicked that off this morning. but I think the the way in which I'm doing evals for it, and I think that that we can talk about that for a few minutes. and yet then Peter (00:37) There are I have a few other topics. One thing is how do I keep a mental model? So I'm telling I'm telling, you know, Claude, we're fixing all these problems and adding all these features and improving all this stuff, but how do I keep a mental model of what is actually the system? And I wanna sh show you that too. Yeah, those are top of mind. What do you got? Ed Grosvenor (01:01) Yeah. And maybe we Ed Grosvenor (01:02) can maybe we can talk about how I've I've solved that. Peter (01:07) yeah, if you've solved it, great. Ed Grosvenor (01:08) Yeah, Ed Grosvenor (01:09) well, I mean, I I say solved. It's it's the way that I'm pursuing Peter (01:12) Uh-huh. Ed Grosvenor (01:13) a solution to the same…

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